01
Designed around one job: getting you leads.
Every page has a clear next step. Calls, forms and bookings are placed where visitors are ready to act, not buried at the bottom.
Services / Web design · DeLand & Daytona Beach
Web design that brings in leads, not compliments.
Custom website design for small businesses in Daytona Beach, DeLand and across Central Florida. Built to rank, built to load fast, and built to turn visitors into calls and form fills.
Not sure what's wrong with your current site? Start with the audit.
A good-looking site that doesn't bring in leads is an expensive brochure.
Most small business sites fail the same ways. They load slowly on phones. Google can't tell what they're about. And visitors can't figure out what to do next, so they leave.
A $300 template or a Wix site you built on a Saturday can look fine and still do nothing for your business.
- Fails 01Slow on phones.
- Fails 02Google can't tell what it's about.
- Fails 03No clear next step.
The math
The expensive website is the one that brings in no work.
What you get
Built to bring
in business.
6 things every site gets
02
SEO built in from day one.
Site structure, schema markup and page speed are part of the build, not something bolted on later. It's much harder to fix after launch.
03
Fast on every phone.
Designed for the small screen first, with optimized images and caching so it loads fast on a spotty connection.
04
Accessible.
Built to ADA accessibility standards, so everyone can use it and you're not inviting a lawsuit.
05
You own it.
Custom-built, not a builder you rent. Your site, your content, your domain. If you ever leave, it all goes with you.
06
You can edit it, or we will.
We'll train you to update text, images and blog posts. Or send us the change and we'll handle it.
Why it doesn't stop at launch
A new site nobody
finds is still a brochure.
Most new clients come to us for a website. The site is the foundation. What fills it with visitors is SEO, Google Ads and streaming TV ads, and we run all of them, so the site and the marketing are built to work together from the start.
SEO & AI SearchBrings in searchersGoogle AdsBuys the top spotStreaming TV & AudioMakes them know you
The foundation
Your website
Every visitor the marketing sends lands here. It has to turn them into calls.
Results
What clients say.
Featured story
- Personal injury law
- Rebuild
- 9 years
A personal injury firm's last agency had hidden other businesses' pages inside their website.
Before20–30
After~100
Signed cases per month. Over 9 years, while we ran their marketing.
We told them it had to be rebuilt. It was the first step in 9 years that took them from 20–30 signed cases a month to about 100.
“Our old site was outdated and invisible, now we're ranking on page one, and our leads have doubled.”
“Websoftware gave us a stunning site, a smart SEO plan, and walked us through PPC like pros. Couldn't have launched without them.”
Process
How it works.
- 1
Intro call
What your business does and what the site needs to do.
- 2
Audit
What's working on your current site, what's costing you leads and what to keep.
Just want the audit? It's $150. - 3
Proposal
Pages, features and a fixed price.
- 4
Design and build
A standard business site usually takes 4–6 weeks.
Usually 4–6 weeks
- 5
Launch and training
We launch, check everything and show you how to update it.
FAQ
Straight
answers.
How much does a website cost?
It depends on the number of pages and what the site needs to do. Custom sites start at $3,500, and most land between $3,500 and $9,000. You'll get a fixed price in the proposal, before any work starts. Full breakdown ↗
How long does it take?
A standard business site takes 4 to 6 weeks from kickoff to launch. Larger sites, or ones that need custom features, take longer. You'll get the timeline in the proposal along with the fixed price.
Why custom instead of Wix or Squarespace?
A builder site can look fine and still bring in no work: slow on phones, hard for Google to read, and no clear next step for the visitor. A custom site is built around getting you leads, with SEO and speed handled from day one. You also own it. With a builder, you're renting.
Do you offer maintenance?
Yes. Website care is $249 a month for Essential Care or $449 for Priority Care, and both include hosting, SSL, updates, daily backups and security monitoring. It's included free with any monthly marketing plan.
Can I update the site myself?
Yes. We'll train you to update text, images and blog posts. If you'd rather not, send us the change and we'll handle it.
Do you only build sites for businesses in DeLand and Daytona Beach?
No. Most of our clients are across Central Florida, from Daytona Beach to Orlando, and we build sites for businesses outside the area too. Everything can be done by video and email.
Currently taking on new clients. Never more than 15.
Is your website bringing in work?
If it isn't, let's talk about why. If it is, I'll tell you to leave it alone.
See if we're a fit